{"id":12023,"date":"2025-05-09T00:00:00","date_gmt":"2025-05-08T22:00:00","guid":{"rendered":"https:\/\/www.cabinet-magar.fr\/actualites\/medicaments-sur-prescription-publicite-possible\/"},"modified":"2025-05-09T00:00:00","modified_gmt":"2025-05-08T22:00:00","slug":"medicaments-sur-prescription-publicite-possible","status":"publish","type":"post","link":"https:\/\/www.cabinet-magar.fr\/de\/actualites\/medicaments-sur-prescription-publicite-possible\/","title":{"rendered":"M\u00e9dicaments sur prescription : publicit\u00e9 possible ?"},"content":{"rendered":"<p>Les produits de sant\u00e9 uniquement dispensables sur prescription font l\u2019objet d\u2019une interdiction emp\u00eachant d\u2019en faire la publicit\u00e9. Certaines exceptions pr\u00e9cises existent n\u00e9anmoins\u2026<\/p>\n<h2>Zona : am\u00e9liorer la couverture vaccinale par la publicit\u00e9<\/h2>\n<p>Par principe, les m\u00e9dicaments qui ne sont dispensables que sur prescription ne peuvent pas faire l\u2019objet de campagnes publicitaires.<\/p>\n<p>Cependant, certains vaccins, recens\u00e9s sur <a href=\"https:\/\/www.legifrance.gouv.fr\/loda\/id\/JORFTEXT000026473702\/2025-05-07\/\" rel=\"noopener\" target=\"_blank\">une liste<\/a>, peuvent faire l\u2019objet de publicit\u00e9, l\u2019objectif \u00e9tant d\u2019assurer une bonne couverture vaccinale de la population.<\/p>\n<p>Apr\u00e8s un avis de la Haute autorit\u00e9 de sant\u00e9 (HAS) rendu le 27 f\u00e9vrier 2025, le Gouvernement a d\u00e9cid\u00e9 d\u2019autoriser les campagnes publicitaires pour les vaccins contre le zona.<\/p>\n<p>Cela vise \u00e0 am\u00e9liorer la couverture vaccinale pour les personnes cibl\u00e9es, c\u2019est-\u00e0-dire les patients de :<\/p>\n<ul>\n<li>18 ans et plus immunod\u00e9prim\u00e9s ;<\/li>\n<li>65 ans et plus.<\/li>\n<\/ul>\n<p>Cette nouvelle possibilit\u00e9 est ouverte depuis le 3 mai 2025.<\/p>\n<div>Sources :  <\/p>\n<ul>\n<li><a href=\"https:\/\/www.legifrance.gouv.fr\/jorf\/id\/JORFTEXT000051539871\" rel=\"noopener\" target=\"_blank\">Arr\u00eat\u00e9 du 15 avril 2025 modifiant l&#8217;arr\u00eat\u00e9 du 28 septembre 2012 fixant la liste des vaccins mentionn\u00e9e \u00e0 l&#8217;article L. 5122-6 du code de la sant\u00e9 publique<\/a><\/li>\n<\/ul>\n<\/div>\n<p><a href=\"https:\/\/www.weblex.fr\/weblex-actualite\/medicaments-sur-prescription-publicite-possible\" target=\"_blank\">M\u00e9dicaments sur prescription : publicit\u00e9 possible ?<\/a> &#8211; \u00a9 Copyright WebLex<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.weblex.fr\/sites\/default\/files\/actualites\/images\/Shutterstock_couverturevaccinale_0.jpg\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les produits de sant\u00e9 uniquement dispensables sur prescription font l\u2019objet d\u2019une interdiction emp\u00eachant d\u2019en faire la publicit\u00e9. Certaines exceptions pr\u00e9cises existent n\u00e9anmoins\u2026<\/p>\n","protected":false},"author":0,"featured_media":12024,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,7],"tags":[],"class_list":["post-12023","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actu-juridique","category-actualites"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>M\u00e9dicaments sur prescription : publicit\u00e9 possible ? - Cabinet Magar<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cabinet-magar.fr\/actualites\/medicaments-sur-prescription-publicite-possible\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"M\u00e9dicaments sur prescription : publicit\u00e9 possible ? - Cabinet Magar\" \/>\n<meta property=\"og:description\" content=\"Les produits de sant\u00e9 uniquement dispensables sur prescription font l\u2019objet d\u2019une interdiction emp\u00eachant d\u2019en faire la publicit\u00e9. 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